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Rich Products digs into Niagara Street, as ROAR Logistics sets sights on Oliver Gear Building

September 10, 2025

Rich Products is enhancing its Buffalo campus by relocating its subsidiary, ROAR Logistics, to the historic Oliver Gear Building at 1120 Niagara Street. This move will significantly expand ROAR’s operations, adding approximately 70 new jobs to the area. CEO and founder Bob Rich III emphasized the company’s commitment to Buffalo. The renovation of the Oliver Gear Building underscores Rich Products’ dedication to revitalizing the West Side and contributing to the ongoing renaissance of Niagara Street.

 

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